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Special Offer MarketLens

Relevant and Robust Vehicle Valuations

Based on an extensive network of proprietary data and tools, Kelley Blue Book® provides dealers, manufacturers, and lenders with solid and reliable vehicle valuations. We are here to give you the confidence to buy and sell easily.

Access your vehicle’s Fair Market Range and values, based on actual listings and transactions of what others are paying and adjusted regularly as market conditions change. Effortlessly understand the value relationship across Trade-In Value, Auction Value, and Typical Dealer Asking Price.

MarketLens™ provides comprehensive and easily accessible values to help you make informed, confident decisions.

Features include:

  • Provincial valuation adjustment
  • Dynamic mileage and condition adjustments
  • Paint and colour-based valuations
  • Save and add customer information to a valuation

All of the trusted Kelley Blue Book® Values you need, in one place.


  • Typical Dealer Asking Price & Range
  • Auction Value & Range
  • Trade-In Value & Range


NOW $49/ for 3 months*

Request a demo today

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*Certain conditions and restrictions apply. All rights reserved. The offer terms for the Marketlens™ Monthly Subscription Offer for newly subscribed Canadian dealers is: CDN $49.00 plus applicable tax for 3 months on a 6-month term commitment to Marketlens™. At the end of the 3rd month period, the subscription charge will default back to the regular monthly subscription price of CDN $99.00 plus applicable tax. Offer valid for new dealer subscribers to Marketlens™ Canada wide, and shall not be valid for existing Marketlens™ dealer subscribers. This offer is valid from February 19th, 2021 to July 18th, 2021 inclusive. This offer has no cash value and cannot be combined with any other offer. Kelly Blue Book Canada reserves the right to modify or terminate this offer in its sole discretion and at any time without notice. Please contact a Kelly Blue Book representative at for more details. E&O.E.

Copyright© 2021 Cox Automotive Canada Company.© 2021 Kelley Blue Book Co. Inc. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc., All Rights Reserved.